Meet our Subject Matter Expert!

1st Lecturer:

Dan Thornton

Dan is an award-winning digital journalist and social media marketer. Over the last 15 years he has also worked in print, but chose to focus on Internet and mobile content, marketing and technology at companies including Emap, Bauer Media and Absolute Radio. His expertise includes search engine optimization, content and social media marketing, and mobile application development and promotion. Having started his career as an Editorial Assistant for the Motorcycle News website he progressed to running the editorial team and workflow, before being appointed the first Social Media Manager to work across the Bauer Media portfolio, and many more companies.

2nd Lecturer

Anna Averkiou MCIJ

An international media consultant specializing in social media, communications strategy, and crisis and reputation management. She draws on more than 25 years as a senior journalist with national and international news organizations, including the BBC, covering some of the world’s biggest stories often in hostile environments. Anna has advised a wide range of organizations on their social media strategy in her work as a media consultant. She is also an Associate Lecturer at the London College of Communications, tutor and examiner for the National Council for the Training of Journalists and One World Media and writes about media for Crisis Response Journal.